The last Bullnose Morris was made in 1926 but its successor, called the Flatnose, retained many of its features including the famous 11.9 hp engine. The 13.9 hp Oxford ceased production in 1929. The Cowley continued through to 1934 and the short lived Twelve-Four model, produced only in 1935, was in reality a Cowley by another name. There was also a Cowley-Six, which was a six cylinder engine in what was basically the Cowley chassis.
In 1932, the Cowley underwent a major re-design; this particular car is a very early 1932 model. Important innovations included a rear-mounted petrol tank, hydraulic brakes and Magna-type wire wheels. The body and radiator design were also new. Although no longer reaching the 50000 sales per year of the Cowley's heyday, output for 1932 model was still a respectable 25000, making it the best selling Morris model of that year.
The Cowley was typical of the kind of cars that were still running on Britain's roads during the war years. It is fitted with headlamp masks, which were required for the blackout periods during wartime.
Engine: 4 cyl, 1548cc, 30 bhp
Top speed: 93 km/h
Coachwork: 4-door saloon
Price new: £185
Registration mark: GW3793
This car is part of the collection at the heritage motor centre, Gaydon, Warwick. Owned by the British motor industry heritage trust.
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